Christian, Jewish, Buddhist and Hindu leaders unite to criticise lamb ad

Christian, Hindu, Buddhist and Jewish leaders have collaborated on what they describe as “a remarkable interfaith gesture” to urge Meat & Livestock Australia to think again on its new campaign featuring a gathering of the gods sharing a lamb feast.

Senior Greek Orthodox Christian priest Stephen R. Karcher, Hindu statesman Rajan Zed, Buddhist priest Matthew T. Fisher and Jewish Rabbi ElizaBeth Webb Beyer, said the ad unnecessarily dragged religious figures together to sell Australian lamb making it disrespectful and inappropriate.

The ad, created by The Monkeys, features a variety gods sharing lamb in a backyard gathering. All of the major religious icons except for the prophet Mohammed are featured in the ad.

Read the article by Abigail Dawson on Mumbrella.